Face Off

Lifetime wanted to engage Project Runway fans on its site while letting them showcase their favorite designers on their social profiles. With Webtrends Social' Face Off technology, Lifetime embedded an engaging app on their site that was indistinguishable from the rest of the site. With each vote placed, site visitors shared their preference through social networks and drew additional traffic to Lifetime's site from people seeing Project Runway as part of their friends' newsfeeds and social profiles. The embedded app was launched in unison with its Facebook counterpart, allowing Lifetime to track engagement performance separately or together.

Quiz

Bravo used Webtrends Social' to create a RSVP tab on their Facebook fan page so they could drive engagement and interest around their Real Housewives NYC franchise. Using the Shout Out app users could update their profile with branded status updates that was then shared via Facebook wall and newsfeeds. In addition to identifying themselves as a fan of the show, users could join the show's mailing list and even provide a mobile phone number for text updates.

Poll

Like many brands on Facebook, Motorcycle Superstore uses their Facebook fan page for customer facing communication, news and promotions. When it came time to consider the next step in their Facebook strategy Motorcycle Superstore decided to directly ask their fans what they wanted to see more of instead of guessing. Using the Webtrends Poll App, they created a fully branded way to survey their 100K fans and utilized one of Facebook's most powerful attributes, personal opinion, to aid in the creation of their future social campaigns.

Trivia

Tourism Saskatchewan launched a trivia challenge through their Facebook fan page to increase awareness about traveling to Saskatchewan. Upon completion of the quick set of trivia questions fans had the chance to "Win Big" and enter for a chance to win a grand prize of an iPad giveaway. The result of the trivia challenge and giveaway was that Facebook users liked the fan page to keep status on the giveaway while also seeing other Tourism Saskatchewan updates in their newsfeed.

Shout Out

Bravo's Real Housewives of New York uses our Shout Out app to engage their fans and fan's friends via status updates and newsfeed activity while generating TV viewership. Facebook users can update their personal status with the drop down menu, join their mailing list, and leave their mobile number for SMS updates from a single Facebook tab.

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Badge

The Badge app helps users identify themselves in the virtual space; they tell the world something about our personal preference, beliefs and goals. The Webtrends' Badge app enables you to create a completely customized badge that can then be shared via social, mobile and webpages that are your consumer's touch points. Whether you create a badge for a cause or an event, your audience will enjoy sharing it with friends to spread the word.

Form

Build a form into your app that will allow your users to sign up for prizes, mailing list and fill out surveys. The Webtrends Form app is an extremely useful tool to you and your audience as it can capture valuable information and can be filled out many times.

Song Cards

Universal Music Group is the label for many of the world's top artists and wanted to help their roster engage with fans on Facebook fan pages and personalize content onto their newsfeeds. With Webtrends Social' Song Card technology, Universal Music Group delivered an engaging App for top artists such as Lady Gaga, 50 cent, and Black Eyed Peas. Users pick an image, a song, and even supply a custom greeting and send it to their friends directly to their Facebook walls or via email.

Gifts

Gift apps send your product virtually and generate brand awareness virally. Capcom lets Crafting Mama fans send virtual gifts through Facebook, email, and Twitter. Recipients and friend/followers can connect with the brand by linking to the company's site and by visiting their Facebook fan page to send more gifts. Facebook users that like Crafting Mama will see updates in their newsfeed about the brand and drive more traffic to the game to get people crafting.

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Sweepstakes

Using their Facebook Fan Page, AIM launched the Jason Derulo Road Trip contest with the Webtrends' Sweepstakes app. The 60-day campaign attracted thousands of Derulo fans to AIM's Facebook while promoting awareness of his US tour. During the two month period AIM's fan base grew by roughly 100,000 and twenty-one lucky Facebook fans won a trip to the concert of their choice with 8 of their friends.

Photo/Video Contest

Qtel Virgin Mobile Services, using Webtrends Social technology, created a fan sourced photo contest to generate viral brand awareness. Contest entrants submitted photos to the "Make it Yours" contest for a chance to win a professional camera and camera kit along with being featured in the 2011 calendar.

Pic-In-Pic

Create an engaging experience for your fans with an app that pulls them into the picture. Eminem used Webtrends' Picture'in'Picture template to create a festive holiday card, Shady Claus, which fans posted to their own walls. Creating a picture'in'picture app allows your fans to create fun photos from your promotional materials which them will share virally with their network. Great uses for this template include holiday cards, album covers and other popular images.

Badges

The Badges app helps users identify themselves in the virtual space; they tell the world something about our personal preference, beliefs and goals. The Webtrends' Badge app enables you to create a completely customized badge that can then be shared via social, mobile and webpages that are your consumer's touch points. Whether you create a badge for a cause or an event, your audience will enjoy sharing it with friends to spread the word.

Photo Contest

Create branded contests that allow your fans to submit their own photos by uploading them from their desktop or importing them from their Facebook account. Photos can be voted on using Facebook Like and shared virally though their Twitter and Facebook networks.

Video Contest

Create branded contests that allow your fans to submit their own video clips by uploading them from their desktop or importing them from their Facebook account. Videos can be voted on using Facebook Like and shared virally though their Twitter and Facebook networks.

YouTube

YouTube is your one stop source for advertising, entertainment and education. It has sharing and community features, which makes it important to keep your video content connected to your social, mobile and web properties. With the Webtrends YouTube app you can easily deliver your YouTube channel or favorite YouTube videos straight to your web and mobile audience making your communication with your audience complete and engaging.

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Twitter

Twitter is a valuable tool for today's modern marketer. In addition to letting you keep up with the conversation about your brand, it also makes it simple to keep current with communities, competitors, and customers. The Webtrends Twitter app enables you to keep the Twitter conversation alive and engaging on your Facebook, mobile and websites. Our Twitter app allows you to create a feed for you user names name and search terms allowing you to broaden your viral reach and generate more followers, website visitors and Facebook fans.

Blog

Blogs are good for customer service, sales, driving traffic to your site and thought leadership. With the right content your blog could easily become a well followed and trusted resource for online communities. With the Webtrends Blog app you can make your feed available on your homepage, Facebook and mobile sites. By creating a presence for you app on these other online communities you can drive more traffic to your posts and encourage new audiences to join the conversation.

Invite

The Invite app is virtual version of word-of-mouth. With more than 600 million Facebook user in the world, a friend list is valuable resource for viral distribution of your content. Add the Invite app to your social and mobile apps along with your website to reach out to a potentially untapped audience. After all, your customers are the best brand embassadors you could ask for.

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Image Feed

If you want a more robust option for photo sharing then the Image Gallery app this is what you're looking for. Automatically share MRSS feeds like Flickr and Picasa with the Webtrends Image Feed App. Update your images in your photo account where they live and distribute to your online audiences from your Facebook Fan Page, website and mobile audience.

Video

With the debut of their new game, Dark Flight, Big Fish Games wanted to create an engaging experience around their new product to drive awareness and game sales. By creating a multi-tab app using Webtrends Social' technology, Big Fish Games combined two apps, Video and Invite, to launch a Facebook campaign featuring a trailer for the game along with a Facebook invitation to facilitate game awareness among Facebook friends.

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Image Gallery

Create a rich photo viewing experience for your audience across web, social and mobile customer channels. The Webtrends Gallery app makes it easy to add a completely customized image experience for your Facebook fans, mobile followers and website audience. Promote brands, campaigns, events, and more with this easy to use interface.

Videos

Lifetime wanted to engage Project Runway fans on its site with sneak previews, live interviews and clips from their hugely popular series. Using the Webtrends Video app Lifetime embedded a video into their website which was indistinguishable from the rest of the site. The video content created a conversation piece with their audience that drove excitement and viewership.

Coupon

Promotional incentives are one of the best tools for attracting, retaining and rewarding fans and followers. Coupons are a particularly compelling offer to your existing customer base who can reap the benefits of their association to your brand and can then virally share your exclusive deals with their social communities. A quarter of all Facebook users 'liked' a fan with the expectation of receiving a discount so use the Webtrends Coupon App to gain new fans and show some appreciation to the existing ones.

Tip: Using our 'Like Required' feature with coupons will add extra exclusivity to your offerings and ensure you grow your fan and customer base by gating your content until visitors like your page.

Landing

With so many messages bombarding us in our online environments, it's important to create a calm in the storm. Keep your message clear and concise with Webtrends Social Landing page. Landing pages allow you to fully customize the first thing your audience sees on your social and mobile sites. Create a clear message, add simple navigation, ask for more fans or simply create a fully branded first impression.

Flash

Flash delivers a wow-factor that really appeals to online audiences. Use the Webtrends Flash app to host games, interactive content, animated and more on social sites and webpages. Building an embedded Flash app or publishing an app to your Facebook fan page creates a fun and engaging feature for your brand or business.

HTML

Easily place content on Fan Pages using Webtrends' static HTML app and keep your Facebook presence fresh and engaging. The HTML app allows you to quickly incorporate images and content into iFrames and render static HTML onto fan pages in just minutes.